Weekly Cornerplay: Google ads can drive store visits…or not

In this edition of Weekly Cornerplay, Jeffrey Yuwono takes a closer look at Google’s metric for store visits Google*announced*a few days ago*the initial roll-out of a new ‘store visits’ metric for AdWords. Essentially, it is an attempt to trace conversion from an ad click to an actual store visit. According to Google: With the holiday...



The post Weekly Cornerplay: Google ads can drive store visits…or not appeared first on e27.







More...

via VRForums | Singapore Technology Lifestyle Forums - News around the web! http://ift.tt/1GN5nad