Wednesday, November 5, 2014

Jawbone raises wearable bar with advanced Up3, lowers the ask with cheap Up Move

One of the early leaders of the fledgling wearable market, Jawbone, has just stepped up its game, looking to fend off rivals like Fitbit, Misfit and Microsoft with “the world’s most advanced activity tracker” and an uber-cheap health-focused gadget.



Smartwatches? Who needs those when you can have “the most advanced activity tracker known to man”? Jawbone is enthusiastically marketing the just-announced Up3 that way, and while we’d like to remain objective and avoid over-hyping the device, we must admit it looks pretty darn good.

On the outside, but especially on the inside, where it squeezes a mind-blowing number of sensors into a teeny-tiny, 29 gram-weighing package. Well, to be fair, a few of the monitors and information gatherers are situated on the wearable band instead of under the actual hood, which makes the Up3 even more impressive and accurate.

Data precision is not the only thing Jawbone is gloating over, as it’s also essential to know exactly how to use the info in the client’s benefit. Detailed stats and health advice is what the Up3 is really about, tracking your sleep patterns and every workout movement not just for the heck of it.





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But to let you know when to crank up your efforts, and when to slow down and catch your breath. Water-resistant and capable of lasting a whopping week on a single charge, the Jawbone Up3 is made of anodized aluminum and features a resting heart rate monitor in addition to all your standard sensors and connectivity functions.

The thing isn’t cheap, at least compared with other non-smartwatch wearables, but the bang for buck factor is fairly solid at $179.99.



Besides, if it’s extreme affordability you’re looking for, Jawbone charges a measly $50 in exchange for the Up Move. Smaller, lighter and more rudimentary, the Move can be clipped to clothes or thrown in your pockets and is a little less reliable in its health measurements.

It doesn’t track your heart rate (duh), and is splash-resistant, not water-protected. But it carries a non-rechargeable ticker with a 6-month autonomy. Of course, after the six months, you’ll need to replace the battery and spend some extra cash.

Still, for a device meant to introduce novices in the wonderful world of wearables, the Jawbone Up Move isn’t half bad.



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