TargetingMantra builds products for enhancing customer buying journey and increasing conversion rates through intuitive product discovery, recommendations and channel selection India’s second largest e-commerce company Snapdeal has acquired TargetingMantra, a startup providing a unified platform to manage customer lifecycle through personalisation. At Snapdeal, TargetingMantra’s team will further the on-going initiative to build the ‘customer experience...
The post Personalisation is the new mantra: Snapdeal acquires TargetingMantra to help you shop in an intuitive manner appeared first on e27.
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The post Personalisation is the new mantra: Snapdeal acquires TargetingMantra to help you shop in an intuitive manner appeared first on e27.
More...
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