Wednesday, January 21, 2015

Mobile native ads can get 57% higher click-through rate: Vserv

Mobile native ads engage the user with an ad experience that is seamless and contextually relevant to the app or site content, says the*Indian mobile marketing platform Indian mobile marketing platform Vserv says mobile native ads are increasingly becoming the preferred ad format because they provide a 57 per cent higher click-through rate. They also...



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